âThe New Landscape of Businessâ
In todayâs bleak economic environment, where layoffs, bailouts and foreclosures are commonplace, employees fear for their jobs. As their anxieties increase, they become less productive and more risk averse. At the same time, the workplace is becoming more pressure intense and less supportive. A study printed in The New York Times reported that:
- One quarter of all respondents complained of âbeing driven to tears in the workplace.â
- Half admitted that their work environment includes âverbal abuse and yelling.â
- Almost one third habitually receive unattainable work deadlines.
- Just more than half need to work 12 hours per day to reach their goals.
âMost leaders of people have no idea about the unhealthy state of their workplaces.â
The statistics also show the bottom-line consequences of having a disengaged, frustrated workforce. âPresenteeism,â which occurs when workers show up but donât perform their job duties particularly well, costs American companies an estimated $150 billion every year. Studies conclude that presenteeism could result in lost productivity of anywhere between 16 and 31 days per employee per year. In addition, absenteeism accounts for an on-average loss of four days per worker. Why are presenteeism and absenteeism so prevalent? Because staffers feel that their hard work is âinvisibleâ to their employers.
A Fable About Work, Part I
The Wurc-Ur tribe lived on a remote island in the Medeokr Sea. Even though it had coexisted with the Highlander tribe for generations, the Highlanders rarely saw the Wurc-Urs, who the Highlanders referred to as the âinvisible people.â The Highlanders knew the Wurc-Urs existed because the Wurc-Urs habitually gathered plentiful jewels from the mountaintops and left them for the Highlanders. In return, the Highlanders left the Wurc-Urs baskets filled with the âFruits of the Laborer.â But the Highlanders never thanked the invisible people for their work. Over time, the Wurc-Urs faded into the shadows, trying not to be noticed for fear of garnering criticism or, even worse, being eliminated, as had happened to their predecessors years before.
Fade Away
Allison worked hard in a corporate public relations office and she took pride in her efforts. One of her assignments was to work with the companyâs economist on monthly cost-of-living reports. She met with him frequently and invested many hours in the project. Walking down the hallway one day, she heard the economist refer to her in conversation as âthe girl.â She had worked with him for more than a year, and he hadnât even bothered to learn her name. She felt diminished, unappreciated and invisible. Allison joined the ranks of the 80% of surveyed workers who responded that they felt unacknowledged at work. When employees feel ignored or unvalued, they stop putting their best effort into their work. Over time, they disengage and become indifferent. Contributing to their employersâ success ceases being a high priority. This costs the company money. Leaders can counteract this apathy by âsetting a guiding vision,â deliberately noticing when employees do something that brings the company closer to meeting its objectives, and celebrating workersâ accomplishments.
âThe old adage, âI donât care if they like me as long as they respect me,â is not only wrong: Itâs dangerous in the modern workplace.â
Managers must oversee systems, technology and strategy, but none of these duties is more crucial than making employees feel noticed and valued. Although offering a competitive salary and benefits package is important, letting people know that you appreciate them will garner their commitment and ignite their passion. Gallup research shows that employees who feel valued are more productive, interact better with other staff members, treat customers better and build improved safety records. These employees are less likely to leave their organizations.
A Fable About Work, Part II
Star, a Wurc-Ur, was climbing the mountain peaks in search of jewels with a fellow Wurc-Ur named Jon. As they descended, they threw the filled bags downhill to avoid carrying them. Some of the jewels broke, but since the Highlanders never bothered to supervise or comment on their efforts, it didnât matter. As they spotted the Highlanders leaving their usual offering of fruit and vegetables, Jon said, âThey really donât care where the gems come from as long as theyâre here.â Suddenly, Jon â already pale and nearly invisible â simply disappeared. He âblinked out.â
âBlink Outsâ
When employees feel underappreciated, they will complain to each other, take costly shortcuts, procrastinate, do subpar work and eventually blink out, or leave the firm. Various studies conclude that people seldom quit a job because of money alone. Usually they resign because they donât get along with their immediate supervisor. In fact, a truly unhappy employee will even take a cut in pay to get out of a bad situation. When your best people begin seeking positions elsewhere, thatâs a clear indicator that management is not recognizing their efforts. What are the costs of blink-outs? Bliss & Associates, a consulting firm, found that companies accrue $75,000 of expenditure and losses (on advertising, relocation, lost productivity and training, plus other more intangible expenses).to replace a $50,000-per-year employee.
âIf employees feel that a manager is lousy, then that manager is lousy.â
Former CEO of General Electric Jack Welch stated, âThe top 20% must be loved, nurtured and rewarded in the soul and wallet because they are the ones who make magic happen.â However, most people agree with the employee who said, âWhen I make a mistake Iâm recognized 100% of the time; when I do something great, Iâm not recognized 99% of the time.â You canât overrecognize people. In fact, praise should outpace criticism by a ratio of five to one.
A Fable About Work, Part III
Jonâs disappearance so shocked Star that she let her guard down for a moment. Ian, a Highlander, spotted her hiding among the trees. She saw him looking at her and heard the admonishments of her elders in her ears. âIf you donât want to experience failure and criticism and exhaustion, then you must perfect the art of silence. The art of invisibility.â She slipped away, but Ian wondered why the Highlanders never tried to reach out to the Wurc-Urs.
Pay Attention
Research confirms that a supervisorâs opinion and feedback means a lot to his or her employees. Alas, many managers are so focused on the job at hand or on impressing their own superiors that they lose touch with their workers. Some managers believe that their duty is to point out errors and punish mistakes. In the worst cases, entrenched managers caution new leaders not to encourage employees, believing that the workers are manipulative, lazy or sneaky. Even though some exemplary managers invest their own money in taking employees out to dinner or providing rewards, many companies do not have systems or budgets for recognizing and rewarding outstanding effort and results.
âThe picture employees get before they join a company â during the interview process â is often dramatically different from day-to-day life.â
To draw the best work from your employees, set clear and specific goals. Outline the practices and behaviors workers need to adopt to reach these goals. Then praise and recognize staffers who help your department achieve its objectives. For instance, on Barbara Ruddyâs 20th anniversary at the Arizona Department of Economic Security, her supervisor gathered her co-workers and, in front of them, listed Barbaraâs many accomplishments during her tenure. He thanked her sincerely. Barbara felt honored, renewed and transformed by this public act of recognition. She was so inspired she volunteered to head the firmâs recognition program.
A Fable About Work, Part IV
One day, as Ian collected the jewels left by the Wurc-Urs and replenished the fruits and vegetables, he had a thought. He left a note with the food offering that said, âI noticed 40 undamaged gems were added to the chest today, and they look incredible! I know it takes a lot of effort to treat them gently and protect them from damage. Thank you for those efforts.â Later, he sought out Star. As he thanked her, she seemed to become less invisible right in front of his eyes. During their short conversation, Ian learned more about jewel carrying than he had found out in a lifetime. Star dedicated renewed effort to finding jewels and unearthed a strain of rare emeralds. Ian held a celebration with the other Wurc-Urs and gave Star an emerald strung on a leather cord.
Step Up
Although patting people on the back and saying âGood jobâ is nice, itâs not an effective way to award recognition. Specific praise delivered in a heartfelt, timely manner is much more meaningful. Spend 10 minutes researching and preparing your tribute. For example, Brian works for Westfield, an insurance group based in Ohio. When Brianâs supervisor presented Brian with an award, he said: âThis award is for something Brian did on his own time. We were going down to a conference in Florida and wanted to demonstrate our WestComm product. Brian went out and got the type of software that would help us demonstrate this system. He learned it and put it all together on his own. It made a huge difference in our ability to showcase that product.â Brianâs co-workers cheered, and he felt validated and acknowledged. As a manager, you can do many things to recognize an individualâs or a teamâs outstanding work, including:
- Ask a staffer to accompany you to lunch with your boss.
- Provide an employee with new computer equipment or a more comfortable office chair.
- Hire a limousine to bring the staffer to and from work.
- When a worker travels to another location on a business trip, allow him or her to spend an extra day there for recreation â âon you.â
- When a staffer is getting burned out, give him or her a âsleep-in pass.â
- Arrange a table football or table tennis contest, or a lunchtime âpizza party.â
- Plan a team outing, such as ice-skating or roller-skating.
- Ask the group for suggestions on how to make the workplace more comfortable.
- Publicly recognize your high-performance workers. Present them with awards in front of the entire company.
A Fable About Work, Part V
The Wurc-Urs began to call Ian âthe See-râ because he saw and acknowledged their achievements. They worked harder, and the quality and quantity of the gems they brought down from the mountain improved. When other Highlanders questioned Ianâs success, he introduced them to the Wurc-Urs, saying, âThe Wurc-Urs have suffered unnoticed. But these people need to be seen...if we are all to succeed. Without them we will all disappear.â The Highlanders and Wurc-Urs began to collaborate. The Wurc-Urs were no longer invisible, life on the island improved and the people were happy.
Visibility and Results
HealthStream Research studies show that companies that practiced employee recognition enjoyed triple the return on equity than firms that did not. Thatâs because engaged employees care about the quality of their work and the well-being of their companies. For example, Jeff thought he had landed his dream job. When he showed up for work on his first day, the company didnât have a desk ready. No one greeted him or knew what to do with him. He eventually received written instructions, which his manager left on his desk, but she never spoke to him. At the monthly staff meeting, Jeffâs manager finally welcomed him to the company, but it was too late. Jeff handed in his resignation.
âGreat leaders...lead people â not systems, processes, technology, strategy or functions. Because, when it comes right down to it, all those things can be replicated â but your people canât.â
Attracting and retaining talent is a constant challenge in every type of organization, and it is a vital part of keeping great talent. This responsibility ultimately falls to management. After Jeff resigned, his supervisor leapt into action. She identified his concerns and made immediate changes. Jeff responded by staying. He felt that a boss who âwas really willing to continually improve, who would listen and do something about what I said and then give me the recognition I needed...was unusual. It meant a lot.â